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Subaru Impreza 22B STi

Monterey Car Week 2025 Wrap-Up: Record Sales and Automotive Heritage

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Monterey Car Week 2025, spanning August 8 to August 17, concluded with a vibrant celebration of automotive history on California’s Monterey Peninsula, drawing collectors, enthusiasts, and industry leaders for ten days of car shows, rallies, races, and auctions. The week’s events, culminating in the Pebble Beach Concours d’Elegance, showcased a blend of vintage classics, modern supercars, and new additions, reinforcing Monterey’s place as a premier automotive destination.

The week opened with the Monterey Car Week Kick-Off on August 8, where 30 historic race cars lined Alvarado Street for a free public display. The Monterey Pre-Reunion and Corkscrew Hillclimb at WeatherTech Raceway Laguna Seca set the stage for the Rolex Monterey Motorsports Reunion, held August 14 to 16, featuring over 300 vintage race cars, including Formula 1 models. New events added fresh appeal: the Central Coast Poker Rally on August 11 showcased 90 cars, including Ferraris and Porsches, while Woodies in the Woods on August 14 presented 50 vintage Ford station wagons. The Automobilia Collectors Expo and Auction, held August 11 to 13, featured rare memorabilia like Donald Osborne’s tin toy collection and Laguna Seca artifacts.

Auctions were once again a highlight, with the Broad Arrow Jet Center Auction on August 14 and 15 generating $57.4 million and setting eight world records. Standout sales included three Japanese performance icons from our sister company Sandbox Motors:. Other auctions, including RM Sotheby’s, which achieved $161.2 million, and Mecum, featured vehicles like a 1965 Shelby 427 Cobra and a 2019 McLaren Senna. The Quail, A Motorsports Gathering on August 15 unveiled new models like Lexus’s Sport Concept, blending innovation with luxury.

The Pebble Beach Concours d’Elegance on August 17 capped the week, with over 200 vehicles from 16 countries competing in classes celebrating the centennials of Invicta, Chrysler, and Moretti, alongside 75 years of Formula 1 and 60 years of the Shelby Cobra 427. The event raised significant funds for local charities, continuing its legacy of impact. Free events like Legends of the Autobahn and Monterey British broadened access, showcasing German and British marques.

For AutoConcierge clients who enjoyed their vehicles during Monterey Car Week, our specialized facilities offer seamless post-event care. Customers can drop off their cars at their convenience, confident that our team will maintain them in pristine condition, securely stored and ready for future outings, ensuring ease after an exhilarating week.

Monterey Car Week 2025: August 14 Highlights, Feature Auctions, and Scenic Drives

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Credit: Broad Arrow Auctions

The Monterey Car Week 2025 August 14 highlights bring a mix of great events to California’s Monterey Peninsula, drawing automotive enthusiasts for a day filled with classic drives, racing heritage, and high-stakes auctions. As the week progresses, today marks the start of several key activities, including the Pebble Beach Tour d’Elegance and the continuation of the Rolex Monterey Motorsports Reunion, alongside auctions that showcase rare and exotic vehicles.

The Pebble Beach Tour d’Elegance kicks off at 7 a.m., offering a free spectacle as over 150 concours entrants embark on a scenic route along 17-Mile Drive and Highway 1. This road rally demonstrates the roadworthiness of historic cars, providing onlookers with views of classics in motion before they compete at the Pebble Beach Concours d’Elegance later in the week. Meanwhile, the Rolex Monterey Motorsports Reunion at WeatherTech Raceway Laguna Seca enters its second day, featuring vintage race cars on track, including Formula 1 vehicles and other historic models, from 7 a.m. onward.

German automotive excellence takes center stage at Legends of the Autobahn, a concours d’elegance from 9 a.m. to 3 p.m. at Pacific Grove Golf Links. This free event displays over 400 significant vehicles from Audi, BMW, and Mercedes-Benz, celebrating engineering and design heritage. The Mecum Monterey Auction also begins today at the Del Monte Golf Course, running through August 16, with a broadcast on MotorTrend TV, presenting a wide array of collector cars for bidding.

A major draw is the Broad Arrow Jet Center Auction at the Monterey Jet Center, where bidding continues today after an initial evening session. Among the lots under the hammer are three standout Japanese performance icons from the 1990s: a 1994 Honda NSX-R in Championship White, valued at $450,000 to $550,000; a 1999 Nissan Silvia Spec.R with its turbocharged SR20DET engine, estimated at $60,000 to $80,000; and a 1998 Subaru Impreza 22B STi in World Rally Blue, expected to fetch $300,000 to $400,000. These cars highlight the growing interest in JDM classics, joining other notables like a 1965 Shelby 427 Cobra and a 2019 McLaren Senna in generating strong interest.

Electric vehicle innovation appears at the Concours Village, where Lucid showcases the Air and Gravity models with demo drives available through August 17. For our AutoConcierge clients, today’s events underscore the value of secure storage solutions to safeguard their investments at our specialized facilities while remaining turn-key ready to enjoy at any time, allowing them to participate in Monterey Car Week without concerns over logistics or California’s increasing enforcement on out-of-state vehicle registrations.

Monterey Car Week 2025: Jet Center Auction Highlights: Honda NSX-R, Nissan Silvia, and Subaru 22B STi

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Monterey Car Week 2025, unfolding from August 8 to August 17, transforms California’s Monterey Peninsula into a global stage for automotive enthusiasts. The Broad Arrow Auctions’ Jet Center Auction, held August 14 and 15 at the Monterey Jet Center, stands as a highlight, presenting a carefully curated selection of vehicles that draw collectors and investors from across the world. This year’s auction features a remarkable lineup, with a trio of 1990s Japanese performance cars from our sister company Sandbox Motors stealing attention for their rarity and cultural significance.

Among the lots, a 1994 Honda NSX-R catches the eye, painted in iconic Championship White. With only 483 units produced for Japan, this track-focused supercar boasts a 3.0-liter V6 and razor-sharp handling, expected to sell for $450,000 to $550,000. Another standout is a 1999 Nissan Silvia Spec.R, a clean S15 model with a turbocharged SR20DET engine, a favorite among drift fans, likely to go for $60,000 to $80,000. Then there’s a 1998 Subaru Impreza 22B STi, a rally icon in World Rally Blue, one of just 424 made to mark Subaru’s World Rally Championship success, with an estimated price of $300,000 to $400,000.

The Jet Center Auction doesn’t stop there. Outside of offerings from our sister company, there are potential treasures like a 1965 Shelby 427 Cobra, a 2019 McLaren Senna, and several pre-war classics, catering to a wide range of tastes. Last year’s auction generated $53 million, and Broad Arrow’s reputation for offering low-mileage, well-documented vehicles ensures fierce bidding, and adds a layer of prestige that appeals to serious collectors.

For AutoConcierge clients, Monterey Car Week is a key moment to showcase or acquire vehicles. Our specialized storage facilities keep clients’ cars secure and meticulously maintained, ready for turn-key pickup to events like the Jet Center Auction, ensuring the client’s focus remains on the thrill of the auction and the celebration of automotive history.