Luxury retailer Neiman Marcus’s annual Christmas Book is a holiday tradition that’s entering its 93rd year. Mixed in with the usual gift ideas this year is something we’d love to see under the tree in December: a customized Aston Martin DBS Superleggera.
The special Aston has been designed by Daniel Craig, currently the star of the blockbuster James Bond film series, and it rather fittingly carries a price of $700,007. For that frankly eye-watering price (the standard DBS Superleggera goes for $307,820), the lucky seven recipients of this fantasy gift will enjoy the car’s 715-hp twin-turbocharged 5.2-liter V-12 engine that absolutely howls when pushed hard—as we found out during our test drive in the Austrian Alps in July 2018.
Seven examples will be produced, each accompanied by a platinum Omega Seamaster Diver 300M wristwatch–itself a fantasy gift for many–as well as tickets to the world premiere of No Time to Die, the next James Bond movie. In addition to the gifts, Neiman Marcus will donate 12 percent of the sales price from each of the seven Aston Martins to The Opportunity Network through the company’s Heart of Neiman Marcus Foundation.
If Neiman Marcus’s list of gift ideas is a bit too rich for your blood, we’ve compiled our own list of automotive-related products we love that can be had for a tiny fraction of the price. They won’t be the Christmas Day knockout that Bond’s Aston Martin would be, but we think they’ll make the car lover in your life very happy.